How Nous Research launched on X
585K views, ranked 1087 of the 1981 launches we track. It was saved at well above the usual rate, which is the signal that matters more than reach for anything with a considered purchase behind it.
0:20
Hermes Agent now has voice activation. Say the wake word and Hermes opens a new session and listens for your command, hands-free in the CLI, TUI, or desktop app. Detection is local and off by default.
How it compares
A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Product news the same kind of announcement | 769 | 805K | 0.7x | 453 |
| over 100K followers accounts of a similar size | 611 | 1.4M | 0.4x | 480 |
| Every launch all of them, for scale | 1981 | 688K | 0.8x | 1087 |
What this launch shows
Nous Research posted this from an account with 278K followers and reached 2.1 times that many people. Accounts of that size usually reach 2.4 times their following, so this is in the normal range.
It ranks 480 of 611 launches from accounts that size. Against every launch in the directory it is below the median of 688K views, at rank 1087 of 1981.
Likes led, 3K at 50.2 per 10,000 views against a median of 26.8, with the heavier signals closer to usual: 1K bookmarks, 182 replies, 112 quotes. A like is a reaction. The post was enjoyed more than it was kept.
The post opens with “Hermes Agent now has voice activation”. It carries a 20-second video against a directory median of 65 seconds.
Videos under 30 seconds have a median of 850K views in the directory. The copy runs 38 words, about the usual length for a launch post here, where the median is 41.
The body carries a link, so the post had somewhere to send the reader and paid a little reach for it. It went out on a Wednesday. Launches posted on a Wednesday have a median of 721K views in the directory, and Friday is the strongest day at 880K.
Attributing signups to a launch covers this: a save rate this high is the number to follow into the product. For the next one, read developer marketing strategy: developers try before they read, so the post has to let them.
X analytics explained is the guide for it: what each of these numbers means, with benchmarks by account size. Every launch we track in Developer Tool is on that vertical's directory page.
Questions about this launch
When did Nous Research launch?
Nous Research posted the launch on X on 29 July 2026.
How many views did the Nous Research launch post get?
584,552 views at the last read, ranked 1087 of the 1981 AI launches Doomers tracks, 2 times the account's following.
Who posted the Nous Research launch?
@NousResearch, which has 278K followers.
Planning something like this?
We run launches on X for AI companies, with creators who already hold the audience you want reaching.