How Macro launched Macro Sheets on X

991K views, ranked 802 of the 1981 launches we track. Reach and saves both sit close to where the rest of this list sits.

Posted 2026-10-02 by @macrodotcom · engagement read 2026-10-16

Macro launch post on X0:24
Macro
Macro
@macrodotcom · 1K followers
Open on X →

Today we're launching Macro Sheets, an open source spreadsheet with... - Live collaboration via crdt's (using our existing sync service) human-stress tested to 10 peers, though it should hold up to more. - Live linked @-mentions to other entities in your workspace; docs,

160 likes11 reposts 16 replies5 quotes 117 bookmarks
991K
Views
1x the median launch
#802
Of the launches we track
out of 1981
729x
Its own following
1K followers
1.2
Saves per 10K views
0.1x the median rate

How it compares

A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.

Compared withLaunchesMedian viewsThis oneRank
Product release
the same kind of announcement
954692K1.4x384
under 5K followers
accounts of a similar size
627227K4.4x123
Every launch
all of them, for scale
1981688K1.4x802

What this launch shows

The post went out from an account with 1K followers. It was seen 729.4 times over. For under 5K followers the median reach is 161.4 times the following.

This launch beat that by 4.5 times. It ranks 123 of 627 launches from accounts that size. Against every launch in the directory it sits at 1.4 times the median of 688K views.

The response was thin for the reach: 117 bookmarks, 16 replies, 5 quotes and 11 reposts against 160 likes. Views arrived from people outside the audience the product is for, and they kept scrolling.

It starts “Today we're launching Macro Sheets, an open source spreadsheet with”, a first-person opening that the founder-account launches in the directory use most. It carries a 24-second video against a directory median of 65 seconds. Videos under 30 seconds have a median of 850K views in the directory.

The copy runs 44 words, about the usual length for a launch post here, where the median is 41. The body carries a link, so the post had somewhere to send the reader and paid a little reach for it.

It went out on a Friday. Launches posted on a Friday have a median of 880K views in the directory, which makes it the strongest day.

Launching a product on X from a small account covers this: an account with 1K followers has to earn every view from outside its own following.

For the next one, read virality without conversion: reach that outruns response is the pattern this guide is about. X analytics explained is the guide for it: what each of these numbers means, with benchmarks by account size.

Questions about this launch

When did Macro launch Macro Sheets?

Macro posted the launch on X on 2 October 2026.

How many views did the Macro Sheets launch post get?

991,233 views at the last read, ranked 802 of the 1981 AI launches Doomers tracks, 729 times the account's following.

Who posted the Macro Sheets launch?

@macrodotcom, which has 1K followers.

Planning something like this?

We run launches on X for AI companies, with creators who already hold the audience you want reaching.