How VidRush launched Persona I on X
411K views, ranked 1225 of the 1981 launches we track. Reach and saves both sit close to where the rest of this list sits.
1:09
Today we’re launching Persona I - the cheapest long-form AI avatar model on the market. We just crushed avatar pricing. Full character-led videos from a script, as low as $0.6/min with. Competitors charge $1+ for this & use 80% less AI video And for Q4 Rush, we dropped pricing
How it compares
A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Product release the same kind of announcement | 954 | 692K | 0.6x | 591 |
| 25K to 100K followers accounts of a similar size | 264 | 963K | 0.4x | 189 |
| Every launch all of them, for scale | 1981 | 688K | 0.6x | 1225 |
What this launch shows
VidRush posted this from an account with 54K followers and reached 7.6 times that many people. Accounts of that size usually reach 20.9 times their following.
This one did not get far past the people who already followed it. It ranks 189 of 264 launches from accounts that size. Against every launch in the directory it is below the median of 688K views, at rank 1225 of 1981.
Saves led. 450 people bookmarked it, 11 per 10,000 views against a directory median of 11.7. A bookmark is a plan to come back, and it tracks signups and demo requests more closely than a like does.
The rest: 56 replies, 23 quotes, 51 reposts. One bookmark for every 0.9 likes is a high ratio and usually means a product people intend to try.
The post opens with “Today we’re launching Persona I - the cheapest long-form AI avatar model on the market”, a first-person opening that the founder-account launches in the directory use most.
It carries a 1:09 video against a directory median of 65 seconds. Videos between 30 and 90 seconds have a median of 603K views in the directory.
The copy runs 50 words, about the usual length for a launch post here, where the median is 41. There is a link in the body, which costs a post some reach and buys it a place to send people.
It went out on a Thursday. Launches posted on a Thursday have a median of 724K views in the directory, and Friday is the strongest day at 880K.
X analytics explained covers this: what each of these numbers means, with benchmarks by account size. This launch sits in the Creative AI and Consumer AI directories.
Questions about this launch
When did VidRush launch Persona I?
VidRush posted the launch on X on 17 September 2026.
How many views did the Persona I launch post get?
410,791 views at the last read, ranked 1225 of the 1981 AI launches Doomers tracks, 8 times the account's following.
Who posted the Persona I launch?
@noahmorris, which has 54K followers.
Planning something like this?
We run launches on X for AI companies, with creators who already hold the audience you want reaching.