How unfair.so launched on X
582K views, ranked 1089 of the 1981 launches we track. It was saved at well above the usual rate, which is the signal that matters more than reach for anything with a considered purchase behind it.
0:56
there is no launch i love you
How it compares
A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Product news the same kind of announcement | 769 | 805K | 0.7x | 455 |
| 5K to 25K followers accounts of a similar size | 479 | 582K | 1.0x | 240 |
| Every launch all of them, for scale | 1981 | 688K | 0.8x | 1089 |
What this launch shows
unfair.so posted this from an account with 24K followers and reached 23.8 times that many people. Accounts of that size usually reach 50.8 times their following.
This one did not get far past the people who already followed it. It ranks 240 of 479 launches from accounts that size. Against every launch in the directory it is below the median of 688K views, at rank 1089 of 1981.
Likes led, 7K at 121.3 per 10,000 views against a median of 26.8, with the heavier signals closer to usual: 2K bookmarks, 467 replies, 212 quotes. A like is a reaction. The post was enjoyed more than it was kept.
The post opens with “there is no launch”. It carries a 56-second video against a directory median of 65 seconds.
Videos between 30 and 90 seconds have a median of 603K views in the directory. The copy runs 9 words, shorter than a launch post here, where the median is 41.
There is a link in the body, which costs a post some reach and buys it a place to send people. It went out on a Wednesday. Launches posted on a Wednesday have a median of 721K views in the directory, and Friday is the strongest day at 880K.
Attributing signups to a launch covers this: a save rate this high is the number to follow into the product. For the next one, read giving people something to reply to: the conversation is what carried this one.
X analytics explained is the guide for it: what each of these numbers means, with benchmarks by account size.
Questions about this launch
When did unfair.so launch?
unfair.so posted the launch on X on 26 August 2026.
How many views did the unfair.so launch post get?
581,928 views at the last read, ranked 1089 of the 1981 AI launches Doomers tracks, 24 times the account's following.
Who posted the unfair.so launch?
@notmiramurati, which has 24K followers.
Planning something like this?
We run launches on X for AI companies, with creators who already hold the audience you want reaching.