How TSM launched on X
7.2M views, ranked 136 of the 1981 launches we track. It reached a very large number of people who did not save it, which is the pattern across almost every launch at this size.
0:50
INTRODUCING @OSUAIapp đź‘€ Our team has been hard at work on a desktop app for Minecraft Java to help you generate any structure in seconds! Download it at, and let us know what you think.
How it compares
A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Product release the same kind of announcement | 954 | 692K | 10.4x | 68 |
| over 100K followers accounts of a similar size | 611 | 1.4M | 5.2x | 100 |
| Every launch all of them, for scale | 1981 | 688K | 10.5x | 136 |
What this launch shows
TSM posted this from an account with 1.9M followers and reached 3.8 times that many people. The usual multiple for over 100K followers is 2.4.
This one did 1.6 times that. It ranks 100 of 611 launches from accounts that size. Against every launch in the directory it sits at 10.5 times the median of 688K views.
Quote posts led, 2K of them at 2.4 per 10,000 views against a median of 1.3.
People were adding their own take, which is how a launch gets argued about and carried into audiences the account does not have. Bookmarks: 5K. Reposts: 231.
The post opens with “INTRODUCING @OSUAIapp 👀”, the same first word as 25% of launches in the directory. It carries a 50-second video against a directory median of 65 seconds. Videos between 30 and 90 seconds have a median of 603K views in the directory.
The copy runs 37 words, about the usual length for a launch post here, where the median is 41. The body carries a link, so the post had somewhere to send the reader and paid a little reach for it.
It went out on a Thursday. Launches posted on a Thursday have a median of 724K views in the directory, and Friday is the strongest day at 880K.
Giving people something to reply to covers this: the conversation is what carried this one. For the next one, read X analytics explained: what each of these numbers means, with benchmarks by account size. Every launch we track in Consumer AI is on that vertical's directory page.
Questions about this launch
When did TSM launch?
TSM posted the launch on X on 12 February 2026.
How many views did the TSM launch post get?
7,215,607 views at the last read, ranked 136 of the 1981 AI launches Doomers tracks, 4 times the account's following.
Who posted the TSM launch?
@TSM, which has 1.9M followers.
Planning something like this?
We run launches on X for AI companies, with creators who already hold the audience you want reaching.