How TerraFirma announced its Series A on X
2.3M views, ranked 398 of the 1981 launches we track. Reach and saves both sit close to where the rest of this list sits.
Today, we’re announcing that we’ve raised $115 million in funding, including a $100M Series A led by @kleinerperkins. America has lost the ability to build, and we’re here to restore it. My co-founder, @NoahMcGuinn, and I left our jobs at @SpaceX , where we worked on programs
How it compares
A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Funding announcement the same kind of announcement | 247 | 419K | 5.5x | 28 |
| 5K to 25K followers accounts of a similar size | 479 | 582K | 3.9x | 72 |
| Every launch all of them, for scale | 1981 | 688K | 3.3x | 398 |
What this launch shows
The post went out from an account with 13K followers. It was seen 180.3 times over. For 5K to 25K followers the median reach is 50.8 times the following.
This launch beat that by 3.6 times. It ranks 72 of 479 launches from accounts that size. Against every launch in the directory it sits at 3.3 times the median of 688K views.
Likes led, 7K at 28.6 per 10,000 views against a median of 26.8, with the heavier signals closer to usual: 3K bookmarks, 375 replies, 194 quotes. A like is a reaction. The post was enjoyed more than it was kept.
It starts “Today, we’re announcing that we’ve raised $115 million in funding, including a $100M Series A led by @kleinerperkins”, a first-person opening that the founder-account launches in the directory use most.
It carries a 1:31 video against a directory median of 65 seconds. Videos over 90 seconds have a median of 651K views in the directory.
The copy runs 48 words, about the usual length for a launch post here, where the median is 41. There is a link in the body, which costs a post some reach and buys it a place to send people.
It went out on a Tuesday. Launches posted on a Tuesday have a median of 651K views in the directory, and Friday is the strongest day at 880K.
How to announce a funding round covers this: the round is the news and the post has to turn it into customers and hires. For the next one, read X analytics explained: what each of these numbers means, with benchmarks by account size. Every launch we track in Robotics is on that vertical's directory page.
Questions about this launch
When did TerraFirma launch?
TerraFirma posted the launch on X on 14 July 2026.
How many views did the TerraFirma launch post get?
2,288,354 views at the last read, ranked 398 of the 1981 AI launches Doomers tracks, 180 times the account's following.
Who posted the TerraFirma launch?
@noah_schochet, which has 13K followers.
Planning something like this?
We run launches on X for AI companies, with creators who already hold the audience you want reaching.