How Steven Schwartz launched on X

1.3M views, ranked 638 of the 1981 launches we track. Reach and saves both sit close to where the rest of this list sits.

Posted 2026-02-25 by @cultured · engagement read 2026-10-06

Steven Schwartz launch post on X0:56
Steven Schwartz 🦅
Steven Schwartz 🦅
@cultured · 24K followers
Open on X →

We are excited to announce that @tether, the largest stablecoin company in the world, is making a strategic investment of $200M into Whop, valuing us at $1.6B. Our partnership with Tether marks a major step in building the world's largest internet market. Tether is committed to

3K likes243 reposts 449 replies214 quotes 830 bookmarks
1.3M
Views
2x the median launch
#638
Of the launches we track
out of 1981
56x
Its own following
24K followers
6.3
Saves per 10K views
0.5x the median rate

How it compares

A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.

Compared withLaunchesMedian viewsThis oneRank
Product news
the same kind of announcement
769805K1.6x281
5K to 25K followers
accounts of a similar size
479582K2.3x139
Every launch
all of them, for scale
1981688K1.9x638

What this launch shows

The post went out from an account with 24K followers. It was seen 55.7 times over. The median for 5K to 25K followers is 50.8 times, and this sits near it.

It ranks 139 of 479 launches from accounts that size. Against every launch in the directory it sits at 1.9 times the median of 688K views.

Replies led. 449 of them, 3.4 per 10,000 views against a median of 2.3.

The post started a conversation, and the ranking model pays for conversation with reach in the hours after. Bookmarks came in at 830, reposts at 243.

It starts “We are excited to announce that @tether, the largest stablecoin company in the world, is making a strategic…”, a first-person opening that the founder-account launches in the directory use most.

It carries a 56-second video against a directory median of 65 seconds. Videos between 30 and 90 seconds have a median of 603K views in the directory.

The copy runs 47 words, about the usual length for a launch post here, where the median is 41. The body carries a link, so the post had somewhere to send the reader and paid a little reach for it.

It went out on a Wednesday. Launches posted on a Wednesday have a median of 721K views in the directory, and Friday is the strongest day at 880K.

X analytics explained covers this: what each of these numbers means, with benchmarks by account size.

Questions about this launch

When did Steven Schwartz launch?

Steven Schwartz posted the launch on X on 25 February 2026.

How many views did the Steven Schwartz launch post get?

1,326,135 views at the last read, ranked 638 of the 1981 AI launches Doomers tracks, 56 times the account's following.

Who posted the Steven Schwartz launch?

@cultured, which has 24K followers.

Planning something like this?

We run launches on X for AI companies, with creators who already hold the audience you want reaching.