How OpenAI launched GPT-Live-1 on X
7.4M views, ranked 133 of the 1981 launches we track. Reach and saves both sit close to where the rest of this list sits.
1:17
GPT-Live-1 is now available in the API. Bring ChatGPT’s natural back-and-forth to your app, with voice agents that listen while they speak and work with the models and harness you choose.
How it compares
A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Product release the same kind of announcement | 954 | 692K | 10.7x | 66 |
| over 100K followers accounts of a similar size | 611 | 1.4M | 5.3x | 98 |
| Every launch all of them, for scale | 1981 | 688K | 10.8x | 133 |
What this launch shows
The post went out from an account with 449K followers. It was seen 16.5 times over. For over 100K followers the median reach is 2.4 times the following.
This launch beat that by 6.8 times. It ranks 98 of 611 launches from accounts that size. Against every launch in the directory it sits at 10.8 times the median of 688K views.
Saves led. 11K people bookmarked it, 14.4 per 10,000 views against a directory median of 11.7.
A bookmark is a plan to come back, and it tracks signups and demo requests more closely than a like does. The rest: 570 replies, 977 quotes, 1K reposts.
It starts “GPT-Live-1 is now available in the API”. It carries a 1:17 video against a directory median of 65 seconds.
Videos between 30 and 90 seconds have a median of 603K views in the directory. The copy runs 32 words, about the usual length for a launch post here, where the median is 41.
There is a link in the body, which costs a post some reach and buys it a place to send people. It went out on a Thursday. Launches posted on a Thursday have a median of 724K views in the directory, and Friday is the strongest day at 880K.
What viral AI launches share covers this: model launches are the largest category in the directory and travel on the demo. For the next one, read developer marketing strategy: developers try before they read, so the post has to let them.
X analytics explained is the guide for it: what each of these numbers means, with benchmarks by account size. This launch sits in the Developer Tool and Frontier Lab directories.
Questions about this launch
When did OpenAI launch GPT-Live-1?
OpenAI posted the launch on X on 10 September 2026.
How many views did the GPT-Live-1 launch post get?
7,431,358 views at the last read, ranked 133 of the 1981 AI launches Doomers tracks, 17 times the account's following.
Who posted the GPT-Live-1 launch?
@OpenAIDevs, which has 449K followers.
Planning something like this?
We run launches on X for AI companies, with creators who already hold the audience you want reaching.