How Nous Research launched on X
900K views, ranked 843 of the 1981 launches we track. Reach and saves both sit close to where the rest of this list sits.
Hermes Agent v0.20.0: The Herald Release Changelog below
How it compares
A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Product news the same kind of announcement | 769 | 805K | 1.1x | 356 |
| over 100K followers accounts of a similar size | 611 | 1.4M | 0.6x | 385 |
| Every launch all of them, for scale | 1981 | 688K | 1.3x | 843 |
What this launch shows
Nous Research posted this from an account with 278K followers and reached 3.2 times that many people. Accounts of that size usually reach 2.4 times their following, so this is in the normal range.
It ranks 385 of 611 launches from accounts that size. Against every launch in the directory it sits at 1.3 times the median of 688K views.
Likes led, 4K at 44.6 per 10,000 views against a median of 26.8, with the heavier signals closer to usual: 1K bookmarks, 198 replies, 156 quotes. A like is a reaction. The post was enjoyed more than it was kept.
The post opens with “Hermes Agent v0.20.0: The Herald Release”. It carries a 2:07 video against a directory median of 65 seconds.
Videos over 90 seconds have a median of 651K views in the directory. The copy runs 9 words, shorter than a launch post here, where the median is 41.
The body carries a link, so the post had somewhere to send the reader and paid a little reach for it. It went out on a Monday. Launches posted on a Monday have a median of 618K views in the directory, and Friday is the strongest day at 880K.
Developer marketing strategy covers this: developers try before they read, so the post has to let them. For the next one, read X analytics explained: what each of these numbers means, with benchmarks by account size. Every launch we track in Developer Tool is on that vertical's directory page.
Questions about this launch
When did Nous Research launch?
Nous Research posted the launch on X on 3 August 2026.
How many views did the Nous Research launch post get?
899,903 views at the last read, ranked 843 of the 1981 AI launches Doomers tracks, 3 times the account's following.
Who posted the Nous Research launch?
@NousResearch, which has 278K followers.
Planning something like this?
We run launches on X for AI companies, with creators who already hold the audience you want reaching.