How Nous Research launched on X

546K views, ranked 1124 of the 1981 launches we track. It was saved at well above the usual rate, which is the signal that matters more than reach for anything with a considered purchase behind it.

Posted 2026-06-10 by @NousResearch · engagement read 2026-10-06

Nous Research launch post on X0:47
Nous Research
Nous Research
@NousResearch · 278K followers
Open on X →

Introducing the Hermes Agent Profile Builder You can now build a complete profile in the dashboard with full control over identity/name/description, model/provider, built-in + optional skills, skills-hub installs, and MCP servers in one easy flow

3K likes218 reposts 167 replies68 quotes 1K bookmarks
546K
Views
1x the median launch
#1124
Of the launches we track
out of 1981
2x
Its own following
278K followers
25.8
Saves per 10K views
2.2x the median rate

How it compares

A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.

Compared withLaunchesMedian viewsThis oneRank
Product release
the same kind of announcement
954692K0.8x543
over 100K followers
accounts of a similar size
6111.4M0.4x491
Every launch
all of them, for scale
1981688K0.8x1124

What this launch shows

From an account with 278K followers, this reached 2 times the account's own following. That is close to the median for over 100K followers, which is 2.4 times.

It ranks 491 of 611 launches from accounts that size. Against every launch in the directory it is below the median of 688K views, at rank 1124 of 1981.

Saves led. 1K people bookmarked it, 25.8 per 10,000 views against a directory median of 11.7.

A bookmark is a plan to come back, and it tracks signups and demo requests more closely than a like does. The rest: 167 replies, 68 quotes, 218 reposts.

The first line is “Introducing the Hermes Agent Profile Builder”, the same first word as 25% of launches in the directory. It carries a 47-second video against a directory median of 65 seconds. Videos between 30 and 90 seconds have a median of 603K views in the directory.

The copy runs 36 words, about the usual length for a launch post here, where the median is 41. The body carries a link, so the post had somewhere to send the reader and paid a little reach for it.

It went out on a Wednesday. Launches posted on a Wednesday have a median of 721K views in the directory, and Friday is the strongest day at 880K.

Attributing signups to a launch covers this: a save rate this high is the number to follow into the product. For the next one, read X analytics explained: what each of these numbers means, with benchmarks by account size.

Questions about this launch

When did Nous Research launch?

Nous Research posted the launch on X on 10 June 2026.

How many views did the Nous Research launch post get?

546,286 views at the last read, ranked 1124 of the 1981 AI launches Doomers tracks, 2 times the account's following.

Who posted the Nous Research launch?

@NousResearch, which has 278K followers.

Planning something like this?

We run launches on X for AI companies, with creators who already hold the audience you want reaching.