How Jitsu launched Jitsu MCP on X
281K views, ranked 1327 of the 1981 launches we track. It was saved at well above the usual rate, which is the signal that matters more than reach for anything with a considered purchase behind it.
0:52
Today we're launching Jitsu MCP. This is an MCP server that lets your agent run your entire event pipeline directly in Claude Code, Claude Desktop, Cursor, or VS Code. Here's how it works: Add the server: claude mcp add --transport http jitsu Run this
How it compares
A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Product release the same kind of announcement | 954 | 692K | 0.4x | 642 |
| under 5K followers accounts of a similar size | 627 | 227K | 1.2x | 285 |
| Every launch all of them, for scale | 1981 | 688K | 0.4x | 1327 |
What this launch shows
Jitsu posted this from an account with 2K followers and reached 146.6 times that many people. Accounts of that size usually reach 161.4 times their following, so this is in the normal range.
It ranks 285 of 627 launches from accounts that size. Against every launch in the directory it is below the median of 688K views, at rank 1327 of 1981.
Saves led. 790 people bookmarked it, 28.1 per 10,000 views against a directory median of 11.7. A bookmark is a plan to come back, and it tracks signups and demo requests more closely than a like does.
The rest: 55 replies, 35 quotes, 18 reposts. One bookmark for every 0.9 likes is a high ratio and usually means a product people intend to try.
The post opens with “Today we're launching Jitsu MCP”, a first-person opening that the founder-account launches in the directory use most. It carries a 52-second video against a directory median of 65 seconds. Videos between 30 and 90 seconds have a median of 603K views in the directory.
The copy runs 46 words, about the usual length for a launch post here, where the median is 41. The body carries a link, so the post had somewhere to send the reader and paid a little reach for it.
It went out on a Tuesday. Launches posted on a Tuesday have a median of 651K views in the directory, and Friday is the strongest day at 880K.
Launching a product on X from a small account covers this: an account with 2K followers has to earn every view from outside its own following. For the next one, read attributing signups to a launch: a save rate this high is the number to follow into the product.
Developer marketing strategy is the guide for it: developers try before they read, so the post has to let them. Every launch we track in Developer Tool is on that vertical's directory page.
Questions about this launch
When did Jitsu launch Jitsu MCP?
Jitsu posted the launch on X on 8 September 2026.
How many views did the Jitsu MCP launch post get?
281,143 views at the last read, ranked 1327 of the 1981 AI launches Doomers tracks, 147 times the account's following.
Who posted the Jitsu MCP launch?
@sohmehta, which has 2K followers.
Planning something like this?
We run launches on X for AI companies, with creators who already hold the audience you want reaching.