How Esan launched Honen on X

5.1M views, ranked 190 of the 1981 launches we track. Reach and saves both sit close to where the rest of this list sits.

Posted 2026-06-04 by @esandurrani · engagement read 2026-10-05

Esan launch post on X2:12
Esan
Esan
@esandurrani · 2K followers
Open on X →

Introducing Honen The world's fastest way to train skills needed to succeed in the Al era Simply drop in your org's docs Get interactive courses that self-improve over time To prove out our vision, we partnered with NVIDIA to bring AI literacy to 250,000 learners By

5K likes371 reposts 244 replies35 quotes 7K bookmarks
5.1M
Views
7x the median launch
#190
Of the launches we track
out of 1981
2,300x
Its own following
2K followers
14.0
Saves per 10K views
1.2x the median rate

How it compares

A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.

Compared withLaunchesMedian viewsThis oneRank
Product release
the same kind of announcement
954692K7.3x89
under 5K followers
accounts of a similar size
627227K22.3x8
Every launch
all of them, for scale
1981688K7.4x190

What this launch shows

From an account with 2K followers, this reached 2299.7 times the account's own following. Accounts in the same band, under 5K followers, reach a median of 161.4 times their following, so this travelled about 14.2 times further than usual for its size.

It ranks 8 of 627 launches from accounts that size. Against every launch in the directory it sits at 7.4 times the median of 688K views.

Saves led. 7K people bookmarked it, 14 per 10,000 views against a directory median of 11.7. A bookmark is a plan to come back, and it tracks signups and demo requests more closely than a like does.

The rest: 244 replies, 35 quotes, 371 reposts. One bookmark for every 0.6 likes is a high ratio and usually means a product people intend to try.

The first line is “Introducing Honen”, the same first word as 25% of launches in the directory. It carries a 2:12 video against a directory median of 65 seconds.

Videos over 90 seconds have a median of 651K views in the directory. The copy runs 47 words, about the usual length for a launch post here, where the median is 41.

There is a link in the body, which costs a post some reach and buys it a place to send people. It went out on a Thursday. Launches posted on a Thursday have a median of 724K views in the directory, and Friday is the strongest day at 880K.

Launching a product on X from a small account covers this: an account with 2K followers has to earn every view from outside its own following. For the next one, read X analytics explained: what each of these numbers means, with benchmarks by account size.

Questions about this launch

When did Esan launch Honen?

Esan posted the launch on X on 4 June 2026.

How many views did the Honen launch post get?

5,061,728 views at the last read, ranked 190 of the 1981 AI launches Doomers tracks, 2,300 times the account's following.

Who posted the Honen launch?

@esandurrani, which has 2K followers.

Planning something like this?

We run launches on X for AI companies, with creators who already hold the audience you want reaching.