How Andrew McCalip launched Kickbacks on X

8.3M views, ranked 113 of the 1981 launches we track. Reach and saves both sit close to where the rest of this list sits.

Posted 2026-06-11 by @andrewmccalip · engagement read 2026-10-06

Andrew McCalip launch post on X0:24
Andrew McCalip
Andrew McCalip
@andrewmccalip · 80K followers
Open on X →

Get paid to wait The Claude Code spinner might be the most watched line on Earth. So I turned it into an ad marketplace. Advertisers bid on it. You keep 50% of the money. Install the extension → get cash from ads. Introducing Kickbacks

13K likes491 reposts 1K replies829 quotes 10K bookmarks
8.3M
Views
12x the median launch
#113
Of the launches we track
out of 1981
103x
Its own following
80K followers
11.5
Saves per 10K views
1.0x the median rate

How it compares

A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.

Compared withLaunchesMedian viewsThis oneRank
Product release
the same kind of announcement
954692K12.0x59
25K to 100K followers
accounts of a similar size
264963K8.6x17
Every launch
all of them, for scale
1981688K12.0x113

What this launch shows

Andrew McCalip posted this from an account with 80K followers and reached 103.5 times that many people. The usual multiple for 25K to 100K followers is 20.9.

This one did 4.9 times that. It ranks 17 of 264 launches from accounts that size. Against every launch in the directory it sits at 12 times the median of 688K views.

Saves led. 10K people bookmarked it, 11.5 per 10,000 views against a directory median of 11.7.

A bookmark is a plan to come back, and it tracks signups and demo requests more closely than a like does. The rest: 1K replies, 829 quotes, 491 reposts.

The post opens with “Get paid to wait”. It carries a 24-second video against a directory median of 65 seconds.

Videos under 30 seconds have a median of 850K views in the directory. The copy runs 45 words, about the usual length for a launch post here, where the median is 41.

The body carries a link, so the post had somewhere to send the reader and paid a little reach for it. It went out on a Thursday. Launches posted on a Thursday have a median of 724K views in the directory, and Friday is the strongest day at 880K.

X analytics explained covers this: what each of these numbers means, with benchmarks by account size.

Questions about this launch

When did Andrew McCalip launch Kickbacks?

Andrew McCalip posted the launch on X on 11 June 2026.

How many views did the Kickbacks launch post get?

8,281,065 views at the last read, ranked 113 of the 1981 AI launches Doomers tracks, 103 times the account's following.

Who posted the Kickbacks launch?

@andrewmccalip, which has 80K followers.

Planning something like this?

We run launches on X for AI companies, with creators who already hold the audience you want reaching.