How Ravile launched Pause on X
1.7M views, ranked 517 of the 1981 launches we track. Reach and saves both sit close to where the rest of this list sits.
1:19
Today we're launching Pause Every AI video editor is TRASH. Cuts, captions, b-roll junior-level garbage. None do the thousands of taste-level edits a senior editor makes. So I built the one that does. It's Pause
How it compares
A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Product release the same kind of announcement | 954 | 692K | 2.5x | 254 |
| under 5K followers accounts of a similar size | 627 | 227K | 7.7x | 54 |
| Every launch all of them, for scale | 1981 | 688K | 2.5x | 517 |
What this launch shows
The post went out from an account with 1K followers. It was seen 1569.4 times over. For under 5K followers the median reach is 161.4 times the following.
This launch beat that by 9.7 times. It ranks 54 of 627 launches from accounts that size. Against every launch in the directory it sits at 2.5 times the median of 688K views.
Quote posts led, 521 of them at 3 per 10,000 views against a median of 1.3. People were adding their own take, which is how a launch gets argued about and carried into audiences the account does not have.
Bookmarks: 1K. Reposts: 41. One bookmark for every 0.7 likes is a high ratio and usually means a product people intend to try.
It starts “Today we're launching Pause”, a first-person opening that the founder-account launches in the directory use most. It carries a 1:19 video against a directory median of 65 seconds. Videos between 30 and 90 seconds have a median of 603K views in the directory.
The copy runs 36 words, about the usual length for a launch post here, where the median is 41. The body carries a link, so the post had somewhere to send the reader and paid a little reach for it.
It went out on a Friday. Launches posted on a Friday have a median of 880K views in the directory, which makes it the strongest day.
Launching a product on X from a small account covers this: an account with 1K followers has to earn every view from outside its own following. For the next one, read giving people something to reply to: the conversation is what carried this one.
X analytics explained is the guide for it: what each of these numbers means, with benchmarks by account size. Every launch we track in Creative AI is on that vertical's directory page.
Questions about this launch
When did Ravile launch Pause?
Ravile posted the launch on X on 28 August 2026.
How many views did the Pause launch post get?
1,743,628 views at the last read, ranked 517 of the 1981 AI launches Doomers tracks, 1,569 times the account's following.
Who posted the Pause launch?
@ravilevfx, which has 1K followers.
Planning something like this?
We run launches on X for AI companies, with creators who already hold the audience you want reaching.