How Notion launched on X
1.9M views, ranked 487 of the 1981 launches we track. Reach and saves both sit close to where the rest of this list sits.
The backbone of your dock.
How it compares
A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Product news the same kind of announcement | 769 | 805K | 2.4x | 212 |
| over 100K followers accounts of a similar size | 611 | 1.4M | 1.4x | 257 |
| Every launch all of them, for scale | 1981 | 688K | 2.8x | 487 |
What this launch shows
From an account with 531K followers, this reached 3.6 times the account's own following. That is close to the median for over 100K followers, which is 2.4 times.
It ranks 257 of 611 launches from accounts that size. Against every launch in the directory it sits at 2.8 times the median of 688K views.
Likes led, 4K at 20.3 per 10,000 views against a median of 26.8, with the heavier signals closer to usual: 658 bookmarks, 98 replies, 111 quotes. A like is a reaction.
The post was enjoyed more than it was kept. One bookmark for every 5.8 likes is a low ratio for a launch, and reads as entertainment more than intent.
The first line is “The backbone of your dock”. It carries a 19-second video against a directory median of 65 seconds.
Videos under 30 seconds have a median of 850K views in the directory. The copy runs 6 words, shorter than a launch post here, where the median is 41.
There is a link in the body, which costs a post some reach and buys it a place to send people. It went out on a Friday. Launches posted on a Friday have a median of 880K views in the directory, which makes it the strongest day.
X analytics explained covers this: what each of these numbers means, with benchmarks by account size.
Questions about this launch
When did Notion launch?
Notion posted the launch on X on 4 September 2026.
How many views did the Notion launch post get?
1,893,597 views at the last read, ranked 487 of the 1981 AI launches Doomers tracks, 4 times the account's following.
Who posted the Notion launch?
@NotionHQ, which has 531K followers.
Planning something like this?
We run launches on X for AI companies, with creators who already hold the audience you want reaching.