How Househunt launched on X
393K views, ranked 1241 of the 1981 launches we track. Reach and saves both sit close to where the rest of this list sits.
0:24
Announcing: Househunt - monopoly with real houses 3 years ago @nitinrajini and I became obsessed with a single stat Zillow has 220M monthly active users but less 5M homes are sold every year The vast majority of people browse houses because it's fun. Fun to dream about what
How it compares
A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Product news the same kind of announcement | 769 | 805K | 0.5x | 503 |
| 5K to 25K followers accounts of a similar size | 479 | 582K | 0.7x | 290 |
| Every launch all of them, for scale | 1981 | 688K | 0.6x | 1241 |
What this launch shows
The post went out from an account with 16K followers. It was seen 24.9 times over. For 5K to 25K followers the usual multiple is 50.8, so the ranking model showed this to fewer strangers than it shows most launches.
It ranks 290 of 479 launches from accounts that size. Against every launch in the directory it is below the median of 688K views, at rank 1241 of 1981.
Replies led. 132 of them, 3.4 per 10,000 views against a median of 2.3.
The post started a conversation, and the ranking model pays for conversation with reach in the hours after. Bookmarks came in at 533, reposts at 38.
It starts “Announcing: Househunt - monopoly with real houses”. It carries a 24-second video against a directory median of 65 seconds.
Videos under 30 seconds have a median of 850K views in the directory. The copy runs 49 words, about the usual length for a launch post here, where the median is 41.
There is a link in the body, which costs a post some reach and buys it a place to send people. It went out on a Tuesday. Launches posted on a Tuesday have a median of 651K views in the directory, and Friday is the strongest day at 880K.
X analytics explained covers this: what each of these numbers means, with benchmarks by account size.
Questions about this launch
When did Househunt launch?
Househunt posted the launch on X on 21 April 2026.
How many views did the Househunt launch post get?
392,904 views at the last read, ranked 1241 of the 1981 AI launches Doomers tracks, 25 times the account's following.
Who posted the Househunt launch?
@ankithharathi, which has 16K followers.
Planning something like this?
We run launches on X for AI companies, with creators who already hold the audience you want reaching.