How xAI launched on X
1.1M views, ranked 744 of the 1981 launches we track. Reach and saves both sit close to where the rest of this list sits.
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Grok Imagine Video 1.5 agent is now available. Powered by our newest Image 2.0 model, it delivers higher quality, better storytelling from a smarter agent and excels at connecting multiple shots together with greater continuity.
How it compares
A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Product release the same kind of announcement | 954 | 692K | 1.5x | 354 |
| over 100K followers accounts of a similar size | 611 | 1.4M | 0.8x | 349 |
| Every launch all of them, for scale | 1981 | 688K | 1.6x | 744 |
What this launch shows
xAI posted this from an account with 9.1M followers and reached about 11.7% of them. The median for over 100K followers is 2.4 times, so this one stayed closer to home than most.
It ranks 349 of 611 launches from accounts that size. Against every launch in the directory it sits at 1.6 times the median of 688K views.
Replies led. 350 of them, 3.3 per 10,000 views against a median of 2.3. The post started a conversation, and the ranking model pays for conversation with reach in the hours after.
Bookmarks came in at 356, reposts at 361. One bookmark for every 8.7 likes is a low ratio for a launch, and reads as entertainment more than intent.
The first line is “Grok Imagine Video 1.5 agent is now available”. It carries a 11-second video against a directory median of 65 seconds.
Videos under 30 seconds have a median of 850K views in the directory. The copy runs 36 words, about the usual length for a launch post here, where the median is 41.
There is a link in the body, which costs a post some reach and buys it a place to send people. It went out on a Saturday. Launches posted on a Saturday have a median of 524K views in the directory, and Friday is the strongest day at 880K.
Why posts from large accounts under-reach covers this: a post seen by fewer people than follow the account was held back by the ranking model. For the next one, read what viral AI launches share: model launches are the largest category in the directory and travel on the demo.
X analytics explained is the guide for it: what each of these numbers means, with benchmarks by account size. This launch sits in the Frontier Lab and Consumer AI directories.
Questions about this launch
When did xAI launch?
xAI posted the launch on X on 5 September 2026.
How many views did the xAI launch post get?
1,071,907 views at the last read, ranked 744 of the 1981 AI launches Doomers tracks, 0 times the account's following.
Who posted the xAI launch?
@grok, which has 9.1M followers.
Planning something like this?
We run launches on X for AI companies, with creators who already hold the audience you want reaching.