How Framer launched Framer 3.0 on X
2.9M views, ranked 318 of the 1981 launches we track. It reached a very large number of people who did not save it, which is the pattern across almost every launch at this size.
1:15
Introducing Framer 3.0 with Agents, Branching, Community, and an all-new design. See everything that’s new below.
How it compares
A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Product release the same kind of announcement | 954 | 692K | 4.2x | 152 |
| over 100K followers accounts of a similar size | 611 | 1.4M | 2.1x | 192 |
| Every launch all of them, for scale | 1981 | 688K | 4.2x | 318 |
What this launch shows
The post went out from an account with 203K followers. It was seen 14.2 times over. For over 100K followers the median reach is 2.4 times the following.
This launch beat that by 5.8 times. It ranks 192 of 611 launches from accounts that size. Against every launch in the directory it sits at 4.2 times the median of 688K views.
Every response ran below the directory's usual rate: 677 bookmarks, 208 replies, 268 quotes and 252 reposts against 2K likes. The post was seen more than it was acted on, which is common for a launch that reaches past the people who care about the category.
It starts “Introducing Framer 3.0 with Agents, Branching, Community, and an all-new design”, the same first word as 25% of launches in the directory. It carries a 1:15 video against a directory median of 65 seconds. Videos between 30 and 90 seconds have a median of 603K views in the directory.
The copy runs 17 words, shorter than a launch post here, where the median is 41. There is a link in the body, which costs a post some reach and buys it a place to send people.
It went out on a Tuesday. Launches posted on a Tuesday have a median of 651K views in the directory, and Friday is the strongest day at 880K.
Virality without conversion covers this: reach that outruns response is the pattern this guide is about. For the next one, read X analytics explained: what each of these numbers means, with benchmarks by account size.
Questions about this launch
When did Framer launch Framer 3.0?
Framer posted the launch on X on 16 June 2026.
How many views did the Framer 3.0 launch post get?
2,871,919 views at the last read, ranked 318 of the 1981 AI launches Doomers tracks, 14 times the account's following.
Who posted the Framer 3.0 launch?
@framer, which has 203K followers.
Planning something like this?
We run launches on X for AI companies, with creators who already hold the audience you want reaching.