How Ethereum launched on X
2.1M views, ranked 445 of the 1981 launches we track. Reach and saves both sit close to where the rest of this list sits.
1:09
Ethereum Mainnet turns 11 today. The next chapter is already shipping.
How it compares
A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Product release the same kind of announcement | 954 | 692K | 3.0x | 218 |
| over 100K followers accounts of a similar size | 611 | 1.4M | 1.5x | 242 |
| Every launch all of them, for scale | 1981 | 688K | 3.0x | 445 |
What this launch shows
Ethereum posted this from an account with 4.6M followers and reached about 45.9% of them. For over 100K followers the usual multiple is 2.4, so the ranking model showed this to fewer strangers than it shows most launches.
It ranks 242 of 611 launches from accounts that size. Against every launch in the directory it sits at 3 times the median of 688K views.
Reposts led, 1K at 5.2 per 10,000 views against a median of 2.5. A repost is an endorsement without a comment, and a launch with an unusual repost rate was being passed along on purpose.
Bookmarks: 247. Replies: 726. One bookmark for every 21.9 likes is a low ratio for a launch, and reads as entertainment more than intent.
It starts “Ethereum Mainnet turns 11 today”. It carries a 1:09 video against a directory median of 65 seconds.
Videos between 30 and 90 seconds have a median of 603K views in the directory. The copy runs 12 words, shorter than a launch post here, where the median is 41.
There is a link in the body, which costs a post some reach and buys it a place to send people. It went out on a Thursday. Launches posted on a Thursday have a median of 724K views in the directory, and Friday is the strongest day at 880K.
Giving people something to reply to covers this: the conversation is what carried this one. For the next one, read why posts from large accounts under-reach: a post seen by fewer people than follow the account was held back by the ranking model.
X analytics explained is the guide for it: what each of these numbers means, with benchmarks by account size.
Questions about this launch
When did Ethereum launch?
Ethereum posted the launch on X on 30 July 2026.
How many views did the Ethereum launch post get?
2,089,395 views at the last read, ranked 445 of the 1981 AI launches Doomers tracks, 0 times the account's following.
Who posted the Ethereum launch?
@ethereum, which has 4.6M followers.
Planning something like this?
We run launches on X for AI companies, with creators who already hold the audience you want reaching.