How ElevenLabs launched Studio 4.0 on X
351K views, ranked 1265 of the 1981 launches we track. Reach and saves both sit close to where the rest of this list sits.
1:06
Introducing Studio 4.0 in @ElevenCreative. Our AI-native video editor just got a major upgrade. Generate video, image, voice, music and sound effects inside your project, then edit, caption, and export in the same place.
How it compares
A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Product release the same kind of announcement | 954 | 692K | 0.5x | 609 |
| over 100K followers accounts of a similar size | 611 | 1.4M | 0.3x | 512 |
| Every launch all of them, for scale | 1981 | 688K | 0.5x | 1265 |
What this launch shows
The post went out from an account with 203K followers. It was seen 1.7 times over. The median for over 100K followers is 2.4 times, and this sits near it.
It ranks 512 of 611 launches from accounts that size. Against every launch in the directory it is below the median of 688K views, at rank 1265 of 1981.
Quote posts led, 63 of them at 1.8 per 10,000 views against a median of 1.3.
People were adding their own take, which is how a launch gets argued about and carried into audiences the account does not have. Bookmarks: 263. Reposts: 51.
It starts “Introducing Studio 4.0 in @ElevenCreative”, the same first word as 25% of launches in the directory. It carries a 1:06 video against a directory median of 65 seconds. Videos between 30 and 90 seconds have a median of 603K views in the directory.
The copy runs 35 words, about the usual length for a launch post here, where the median is 41. The body carries a link, so the post had somewhere to send the reader and paid a little reach for it.
It went out on a Monday. Launches posted on a Monday have a median of 618K views in the directory, and Friday is the strongest day at 880K.
X analytics explained covers this: what each of these numbers means, with benchmarks by account size.
Questions about this launch
When did ElevenLabs launch Studio 4.0?
ElevenLabs posted the launch on X on 21 September 2026.
How many views did the Studio 4.0 launch post get?
350,596 views at the last read, ranked 1265 of the 1981 AI launches Doomers tracks, 2 times the account's following.
Who posted the Studio 4.0 launch?
@ElevenLabs, which has 203K followers.
Planning something like this?
We run launches on X for AI companies, with creators who already hold the audience you want reaching.