How Cisco AI launched Antares on X

525K views, ranked 1154 of the 1981 launches we track. It was saved at well above the usual rate, which is the signal that matters more than reach for anything with a considered purchase behind it.

Posted 2026-07-21 by @CiscoAI · engagement read 2026-10-06

Cisco AI launch post on X0:46
Cisco AI
Cisco AI
@CiscoAI · 3K followers
Open on X →

Introducing Antares: @Cisco's family of small language models for locating known vulnerabilities in code. Antares-350M and Antares-1B are live on Hugging Face now. They can outperform many larger closed- and open-weight models at a fraction of the cost. Small enough to run

2K likes233 reposts 61 replies70 quotes 2K bookmarks
525K
Views
1x the median launch
#1154
Of the launches we track
out of 1981
168x
Its own following
3K followers
32.4
Saves per 10K views
2.8x the median rate

How it compares

A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.

Compared withLaunchesMedian viewsThis oneRank
Product release
the same kind of announcement
954692K0.8x557
under 5K followers
accounts of a similar size
627227K2.3x216
Every launch
all of them, for scale
1981688K0.8x1154

What this launch shows

From an account with 3K followers, this reached 168.3 times the account's own following. That is close to the median for under 5K followers, which is 161.4 times.

It ranks 216 of 627 launches from accounts that size. Against every launch in the directory it is below the median of 688K views, at rank 1154 of 1981.

Saves led. 2K people bookmarked it, 32.4 per 10,000 views against a directory median of 11.7. A bookmark is a plan to come back, and it tracks signups and demo requests more closely than a like does.

The rest: 61 replies, 70 quotes, 233 reposts. One bookmark for every 1.1 likes is a high ratio and usually means a product people intend to try.

The first line is “Introducing Antares: @Cisco's family of small language models for locating known vulnerabilities in code”, the same first word as 25% of launches in the directory.

It carries a 46-second video against a directory median of 65 seconds. Videos between 30 and 90 seconds have a median of 603K views in the directory.

The copy runs 43 words, about the usual length for a launch post here, where the median is 41. There is a link in the body, which costs a post some reach and buys it a place to send people.

It went out on a Tuesday. Launches posted on a Tuesday have a median of 651K views in the directory, and Friday is the strongest day at 880K.

Launching a product on X from a small account covers this: an account with 3K followers has to earn every view from outside its own following. For the next one, read attributing signups to a launch: a save rate this high is the number to follow into the product.

Developer marketing strategy is the guide for it: developers try before they read, so the post has to let them. Every launch we track in Developer Tool is on that vertical's directory page.

Questions about this launch

When did Cisco AI launch Antares?

Cisco AI posted the launch on X on 21 July 2026.

How many views did the Antares launch post get?

525,432 views at the last read, ranked 1154 of the 1981 AI launches Doomers tracks, 168 times the account's following.

Who posted the Antares launch?

@CiscoAI, which has 3K followers.

Planning something like this?

We run launches on X for AI companies, with creators who already hold the audience you want reaching.