How ChatCut launched on X

1.9M views, ranked 488 of the 1981 launches we track. It was saved at well above the usual rate, which is the signal that matters more than reach for anything with a considered purchase behind it.

Posted 2026-07-09 by @chatcutapp · engagement read 2026-10-06

ChatCut launch post on X1:05
ChatCut
ChatCut
@chatcutapp · 19K followers
Open on X →

Codex is now a full video editor! Our new plugin opens a full built-in NLE right inside the Codex app, where you and your agent can edit together, effortlessly. If you're already paying for Codex, you get this one for FREE. It's available now. Start using it in 1 minute, by

3K likes370 reposts 102 replies102 quotes 4K bookmarks
1.9M
Views
3x the median launch
#488
Of the launches we track
out of 1981
101x
Its own following
19K followers
22.0
Saves per 10K views
1.9x the median rate

How it compares

A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.

Compared withLaunchesMedian viewsThis oneRank
Product news
the same kind of announcement
769805K2.3x213
5K to 25K followers
accounts of a similar size
479582K3.2x100
Every launch
all of them, for scale
1981688K2.7x488

What this launch shows

From an account with 19K followers, this reached 101.2 times the account's own following. Accounts in the same band, 5K to 25K followers, reach a median of 50.8 times their following, so this travelled about 2 times further than usual for its size.

It ranks 100 of 479 launches from accounts that size. Against every launch in the directory it sits at 2.7 times the median of 688K views.

Saves led. 4K people bookmarked it, 22 per 10,000 views against a directory median of 11.7. A bookmark is a plan to come back, and it tracks signups and demo requests more closely than a like does.

The rest: 102 replies, 102 quotes, 370 reposts. One bookmark for every 0.8 likes is a high ratio and usually means a product people intend to try.

The first line is “Codex is now a full video editor”. It carries a 1:05 video against a directory median of 65 seconds.

Videos between 30 and 90 seconds have a median of 603K views in the directory. The copy runs 52 words, about the usual length for a launch post here, where the median is 41.

There is a link in the body, which costs a post some reach and buys it a place to send people. It went out on a Thursday. Launches posted on a Thursday have a median of 724K views in the directory, and Friday is the strongest day at 880K.

Attributing signups to a launch covers this: a save rate this high is the number to follow into the product. For the next one, read X analytics explained: what each of these numbers means, with benchmarks by account size. This launch sits in the Creative AI and Consumer AI directories.

Questions about this launch

When did ChatCut launch?

ChatCut posted the launch on X on 9 July 2026.

How many views did the ChatCut launch post get?

1,889,762 views at the last read, ranked 488 of the 1981 AI launches Doomers tracks, 101 times the account's following.

Who posted the ChatCut launch?

@chatcutapp, which has 19K followers.

Planning something like this?

We run launches on X for AI companies, with creators who already hold the audience you want reaching.