How Synthesia launched on X

52K views, ranked 1944 of the 2314 launches we track. Reach and saves both sit close to where the rest of this list sits.

Posted 2026-10-01 by @vriparbelli · engagement read 2026-10-31

Synthesia launch post on X1:33
Victor Riparbelli
Victor Riparbelli
@vriparbelli · 7K followers
Open on X →

#1 customer question since 2017: “When can I send an avatar to a meeting for me?” Today, we’re launching @synthesiaIO Sessions - live Avatar conversations that help scale your time, so you can: - Train 1,000 sales reps in a day - Do 1:1’s with 2,000 employees at once -

116 likes21 reposts 17 replies8 quotes 24 bookmarks
52K
Views
0x the median launch
#1944
Of the launches we track
out of 2314
7x
Its own following
7,165 followers when it posted
4.6
Saves per 10K views
0.4x the median rate

How it compares

A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.

Compared withLaunchesMedian viewsThis oneRank
Enterprise AI launches
from accounts 5K to 25K followers
38260K0.2x26
Product release
the same kind of announcement
1150566K0.1x954
5K to 25K followers
accounts of a similar size
579518K0.1x487
Every launch
all of them, for scale
2314603K0.1x1944

What this launch shows

The post went out from an account with 7K followers. It was seen 7.3 times over. For 5K to 25K followers the usual multiple is 46.1, so the ranking model showed this to fewer strangers than it shows most launches.

It ranks 487 of 579 launches from accounts that size. Against every launch in the directory it is below the median of 603K views, at rank 1944 of 2314.

Reposts led, 21 at 4 per 10,000 views against a median of 2.6.

A repost is an endorsement without a comment, and a launch with an unusual repost rate was being passed along on purpose. Bookmarks: 24. Replies: 17.

It starts “#1 customer question since 2017”. It carries a 1:33 video against a directory median of 66 seconds.

Videos over 90 seconds have a median of 590K views in the directory. The copy runs 51 words, about the usual length for a launch post here, where the median is 41.

The body carries a link, so the post had somewhere to send the reader and paid a little reach for it. It went out on a Thursday. Launches posted on a Thursday have a median of 631K views in the directory, and Friday is the strongest day at 647K.

X analytics explained covers this: what each of these numbers means, with benchmarks by account size. This launch sits in the Enterprise AI and Creative AI directories.

Questions about this launch

When did Synthesia launch?

Synthesia posted the launch on X on 1 October 2026.

How many views did the Synthesia launch post get?

52,115 views at the last read, ranked 1944 of the 2314 AI launches Doomers tracks, 7 times the account's following.

Who posted the Synthesia launch?

@vriparbelli, which had 7,165 followers when it posted.

Planning something like this?

We run launches on X for AI companies, with creators who already hold the audience you want reaching.