How Asimov launched on X

3K views, ranked 1964 of the 1981 launches we track. It was saved at well above the usual rate, which is the signal that matters more than reach for anything with a considered purchase behind it.

Posted 2026-10-13 by @asimovinc · engagement read 2026-10-19

Asimov launch post on X
Asimov
Asimov
@asimovinc · 24K followers
Open on X →

Menlo SDK is now open-source. - Turn your ideas into new capabilities for your Asimov 1 - Control its movements and read its state from your code - Use its camera, microphone and speaker in your applications Start building on humanoids:

56 likes11 reposts 8 replies1 quotes 12 bookmarks
3K
Views
0x the median launch
#1964
Of the launches we track
out of 1981
0x
Its own following
24K followers
38.4
Saves per 10K views
3.3x the median rate

How it compares

A launch means nothing against no one. These are the launches it is actually comparable to, and where this one sits among them.

Compared withLaunchesMedian viewsThis oneRank
Product news
the same kind of announcement
769805K0.0x764
5K to 25K followers
accounts of a similar size
479582K0.0x473
Every launch
all of them, for scale
1981688K0.0x1964

What this launch shows

The post went out from an account with 24K followers and was seen by fewer people than follow the account. Accounts of that size usually reach 50.8 times their following.

This one did not get far past the people who already followed it. It ranks 473 of 479 launches from accounts that size. Against every launch in the directory it is below the median of 688K views, at rank 1964 of 1981.

Reposts led, 11 at 35.2 per 10,000 views against a median of 2.5.

A repost is an endorsement without a comment, and a launch with an unusual repost rate was being passed along on purpose. Bookmarks: 12. Replies: 8.

The post opens with “Menlo SDK is now open-source”. It carries an image and no video. 92% of launches in the directory carry a video, so this is the rarer choice, and the few image launches that travelled did it on the strength of the image.

The copy runs 44 words, about the usual length for a launch post here, where the median is 41.

The body carries a link, so the post had somewhere to send the reader and paid a little reach for it. It went out on a Tuesday. Launches posted on a Tuesday have a median of 651K views in the directory, and Friday is the strongest day at 880K.

Attributing signups to a launch covers this: a save rate this high is the number to follow into the product. For the next one, read giving people something to reply to: the conversation is what carried this one.

Why posts from large accounts under-reach is the guide for it: a post seen by fewer people than follow the account was held back by the ranking model. This launch sits in the Robotics and Developer Tool directories.

Questions about this launch

When did Asimov launch?

Asimov posted the launch on X on 13 October 2026.

How many views did the Asimov launch post get?

3,122 views at the last read, ranked 1964 of the 1981 AI launches Doomers tracks, 0 times the account's following.

Who posted the Asimov launch?

@asimovinc, which has 24K followers.

Planning something like this?

We run launches on X for AI companies, with creators who already hold the audience you want reaching.